Roof Repair Smedway built its Commercial Roofing division around one idea: homeowners in East Troy deserve a straight answer, a fair price, and a truck in the driveway fast.

Roof Repair Smedway didn't start as a franchise looking for a market to plant a sign in. Our crews trained on real tear-offs, real ridge vents, and real attic inspections in East Troy, WI before we ever put a truck on the road under this name.
Licensing and insurance aren't a line item we mention once and forget — we keep documentation current and available on request, because a homeowner signing off on a Commercial Roofing project deserves proof, not a promise.
We've seen what happens when a roof gets "good enough" instead of done right — the drywall stains, the mold behind the insulation, the second call nobody wanted to make. Our Commercial Roofing teams build to avoid that call entirely.

Every lead technician carries current state credentials before stepping on a ladder.
Storm damage doesn't check a calendar, so neither does our on-call rotation.
You'll see the number before any work starts, not buried in a final invoice.
Local crews already know the weather patterns and permit offices in East Troy, WI.
By the time water is visibly dripping into a room, the damage underneath the surface has usually been developing for a while.
Asphalt shingles shed protective granules as they age, and a gutter full of grit usually means the surface layer is wearing thin.
Cupped shingles trap moisture underneath instead of shedding it, accelerating rot in the decking below.
Visible light through the roof deck is a direct sign the barrier between your attic and the weather has been compromised.
Sagging drywall or a soft spot underfoot in the attic usually points to sustained moisture damage, not a one-time drip.
If upstairs rooms feel noticeably warmer than the rest of the house, a failing roof system is a common hidden cause.
Missing shingles expose the underlayment, which is only designed as a temporary secondary barrier, not a long-term surface.
Not every roof problem calls for the same fix, which is why we scope each job individually instead of running every call through one generic estimate.
Emergency dispatch covers downed limbs through the roof deck, storm-torn flashing, and wind-lifted shingle sections that need immediate coverage.
From a handful of cracked shingles to a full asphalt or metal system replacement, our residential crews scope the job against manufacturer specs, not guesswork.
Commercial roofs carry different loads and different membrane systems than residential shingles, and our crews are trained on TPO, EPDM, and modified bitumen accordingly.
A full tear-off strips the roof down to the decking, replaces damaged boards, and installs a new underlayment and shingle system built to current code.
Scheduled maintenance visits catch loose flashing and clogged valleys before the next storm turns them into an emergency call.
Specialized repairs cover ice-dam prevention, dormer flashing, and low-slope transitions that standard shingle crews sometimes overlook.

Calls placed after hours still reach an on-call line for anything urgent.
The inspection covers decking condition, flashing points, and ventilation, not just the obvious problem area.
No verbal-only pricing — every number is documented so there's no confusion at invoice time.
Warranty documentation is provided on completion for both materials and labor.
Because our teams are already local, we're rarely the company still driving in from three counties away.
Flat-rate pricing means the quote you approve is the quote you pay, barring a scope change we'll flag with you first.
Certifications are kept current so warranty coverage on materials stays valid when we install them.
Every repair and install comes with a workmanship warranty separate from the manufacturer's material warranty.
We've worked with enough adjusters across East Troy, WI to know what documentation actually gets a claim approved faster.
If a repair is all your roof needs, we'll say so — we don't push a full replacement to inflate the invoice.

We put our workmanship guarantee in writing on every job, so if something about the completed work doesn't match what was agreed, we send a crew back at no extra charge.
If a crew leader finds something during teardown that changes the scope, you'll hear about it before it changes your bill, not after.
Our East Troy coverage area extends across East Troy, WI, and if your address falls just outside the standard zone, dispatch can usually still arrange a visit.
If a storm system moves through East Troy, WI and call volume spikes, we prioritize active leaks first and communicate realistic wait times for everything else rather than leaving people guessing.

"Full tear-off and reroof on our place took three days start to finish. Cleanup was better than I expected — not a single nail left in the yard."
— East Troy Homeowner
"Insurance adjuster actually complimented how detailed our documentation was. Made the claim process a lot less painful than I expected."
— East Troy Homeowner
"Annual inspection caught a soft spot near the chimney before it turned into a real leak. Glad we scheduled it."
— East Troy Homeowner
"Skylight had been leaking on and off for a year with two other companies unable to fix it. Roof Repair Smedway found the actual flashing gap and sealed it right."
— East Troy Homeowner
"Storm-chasers kept knocking on our door after the last big wind event. We called Roof Repair Smedway instead because they're actually based here."
— East Troy Homeowner

Licensed, insured, and dispatched locally across East Troy, WI — call now for a written estimate.
☎ Call +1-844-212-9199