Roof Repair Smedway built its Roof Replacement division around one idea: homeowners in East Troy deserve a straight answer, a fair price, and a truck in the driveway fast.

Roof Repair Smedway didn't start as a franchise looking for a market to plant a sign in. Our crews trained on real tear-offs, real ridge vents, and real attic inspections in East Troy, WI before we ever put a truck on the road under this name.
We carry full liability coverage and workers' compensation, and every lead installer holds current state licensing, so a claim adjuster, a home inspector, or your own insurance carrier can verify our credentials without a single awkward phone call.
Roofing is a trade where shortcuts hide for a year or two and then fail at the worst possible moment, usually during the next hard rain. We build every Roof Replacement job — big or small — the same way, whether it's a single shingle repair or a full tear-off.

Bonded, insured, and ready to show proof on the spot.
Storm damage doesn't check a calendar, so neither does our on-call rotation.
No surprise charges once the crew is already on your roof.
Local crews already know the weather patterns and permit offices in East Troy, WI.
By the time water is visibly dripping into a room, the damage underneath the surface has usually been developing for a while.
Heavy granule loss is one of the earliest visible clues that a roof is approaching the end of its service life.
Once a shingle starts warping, it's no longer sealing properly against wind-driven rain.
Small gaps that let light in will let water in during the next heavy rain.
Ceiling stains tend to grow slowly, which is exactly why they're often ignored until the damage spreads.
If upstairs rooms feel noticeably warmer than the rest of the house, a failing roof system is a common hidden cause.
Even one missing shingle can let enough water through to rot the decking underneath within a single storm season.
Whether it's a single emergency tarp or a full system replacement, each service below is handled by technicians who specialize in that exact scope of work.
Active leaks after a storm get a same-day response whenever it's physically possible — a temporary tarp-down first, a permanent fix scheduled right behind it.
Residential work covers shingle repair, full re-roofs, ridge and soffit ventilation upgrades, and skylight flashing — whatever the house actually needs.
We schedule commercial jobs around business hours whenever possible, minimizing disruption to tenants, staff, or foot traffic.
A full tear-off strips the roof down to the decking, replaces damaged boards, and installs a new underlayment and shingle system built to current code.
A thorough inspection checks flashing, fasteners, ventilation, and granule loss — the small issues that turn into major leaks if left alone.
If a roof has an unusual pitch, an older material system, or a custom architectural feature, our senior crews handle the scoping personally.

Calls placed after hours still reach an on-call line for anything urgent.
The inspection covers decking condition, flashing points, and ventilation, not just the obvious problem area.
No verbal-only pricing — every number is documented so there's no confusion at invoice time.
Once approved, the crew schedules the work and completes it to manufacturer spec, cleaning the property before leaving.
Response windows are communicated upfront, not left as a vague "sometime this week."
Every job gets a written estimate before a single nail is pulled, so there's no surprise number waiting at the end.
Certifications are kept current so warranty coverage on materials stays valid when we install them.
If something about the finished work doesn't meet the agreed scope, we come back and make it right.
Storm-damage jobs come with photo documentation formatted for insurance adjusters, saving homeowners a step in the claims process.
Some jobs genuinely need a repair, not a replacement, and we'll tell you which one yours is.

A verbal promise doesn't hold up when you need it — that's why our guarantee is documented, dated, and handed to you at project close.
Material substitutions or unexpected decking damage found mid-job are always discussed with you first — we don't add line items after the fact and hope you don't notice.
Roof Repair Smedway dispatches Roof Replacement crews to East Troy and the surrounding communities throughout East Troy, WI, with additional coverage available on request for properties just outside our standard radius.
Dispatch routes are planned around East Troy's actual neighborhoods and access roads, not a generic radius drawn on a map, which is part of why our arrival estimates tend to hold up.

"Full tear-off and reroof on our place took three days start to finish. Cleanup was better than I expected — not a single nail left in the yard."
— East Troy Homeowner
"Got three quotes before calling Roof Repair Smedway. Theirs was the only one that actually explained why the price was what it was."
— East Troy Homeowner
"Called at 6am after a bad hailstorm and someone actually picked up. Crew was out by afternoon with a tarp."
— East Troy Homeowner
"Ridge vent replacement dropped our attic temperature noticeably. Didn't expect that big a difference."
— East Troy Homeowner
"Warranty paperwork was handed to us the same day the job finished, no chasing them down for it later."
— East Troy Homeowner

Licensed, insured, and dispatched locally across East Troy, WI — call now for a written estimate.
☎ Call +1-855-469-0306